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旅游网站建设方案

　　为了确保工作或事情有序地进行，常常需要预先制定方案，方案属于计划类文书的一种。怎样写方案才更能起到其作用呢？下面是小编整理的旅游网站建设方案，供大家参考借鉴，希望可以帮助到有需要的朋友。

　　旅游网站建设方案 

　　各城市在建设旅游电子政务网和旅游资讯网时，须遵循统一标准和各具特色两个原则。统一标准即各城市、各区县在信息的组织方式、信息的表现形式、信息的描述标准、网站固定的功能模块和网站数据库模式等方面要求与省局网站保持统一。各具特色原则即各城市、各区县的旅游网站在网站建设风格、栏目设置、栏目命名、页面的表现形式等方面根据各市、各区县的具体情况可有所区别。

　　具体建设方案如下：

　　一、网站的目标、功能及信息组织方式

　　政务网

　　（一）、建设目标

　　旅游电子政务网站的主要服务对象为旅游管理部门的从业人员和旅游企业从业人员。旅游管理部门可从网站发布各种公文、通知、公告、通报、重大活动等信息；可通过网站进行网上办公，公文传送等信息交流。旅游企业可查找与自己相关的政策、通知、措施、文献资料、统计资料；进行网上申报；查询其他旅游企业的诚信信息；了解办事程序；在线咨询问题；在线投诉等。政务网的建设目标包括：

　　1、监督电子化：通过对旅游电子政务网站的建设，将旅游行政办公事务流程向社会公开，让公众迅速了解管理机构的组成、职能和办事章程、各项政策法规，增加办事的透明度，并自觉接受公众的监督。

　　2、资料电子化：公开政府部门的各项活动、资料、档案、数据等信息，公众可方便地获取上述信息，同时可以使旅游行政管理部门的工作受到公众的监督。

　　3、沟通电子化：在网上建立起政府与公众之间相互交流的桥梁，并为公众与政府部门打交道提供方便，公众可直接从网上行使对政府的民主监督权利。

　　4、办公电子化：网上办公是政府上网非常重要的一个内容，通过办公电子化，不仅极大的加强了上下级旅游行政管理部门之间的信息交流，提高了工作效率，也方便了公众同政府部门的联络，而且对于塑造政府形象也具有重要的意义。

　　（二）、建设原则

　　各城市旅游网站建设 ，要坚持政府主导、统筹规划、政企联动、资源共享、有序管理的原则，杜绝信息孤岛和重复投资建设，保证旅游信息服务体系互联互通和资源共享。建成后的旅游电子政务网站将深入推进旅游政务工作公开、促进网上业务办理、强化各部门服务职能、加强各城市信息交流与互动、提高行政效能。

　　（三）、信息的组织和表现形式

　　旅游电子政务网站要按照旅游管理部门的行业特点进行信息组织，要做到条理清晰、简单易懂、能够让用户快速查找到相关行业信息。内容方面主要侧重于提供行业内部服务和公共服务为主。

　　旅游电子政务网站的表现形式主要以静态页面为主，辅助于网上办公，动态新闻，在线咨询等数据库动态表现功能。

　　（四）、功能要求

　　各城市的旅游电子政务网站必须具备政务公开、网上办公、信息资料、在线服务、其他信息5个部分，功能模块中涉及的栏目名称各市可根据实际情况自行命名。除上述5个部分之外的其他功能模块各市可根据实际情况有所区别。

　　必须具备的功能模块结构图如下：

　　各城市旅游电子政务网站必须具备的模块功能说明：

　　1、政务公开

　　各城市在建设该功能模块时，必须设置的固定栏目有：

　　1） 机构职能

　　该栏目必须包括的内容有组织机构、机构职能、领导班子等。其他内容可根据各城市实际情况有所区别。

　　各城市在建设该功能模块时，除设置本单位及辖区内的机构设置外，须有上级主管部门及其他各市旅游管理部门的链接入口。

　　2） 办事指南

　　该栏目必须包括的内容有各业务处（科）室为旅游企业、旅游者提供的业务服务办理程序指南。

　　各城市在建设该功能模块时，除体现本单位提供的办事指南服务外，须有上级主管部门相应模块的链接入口。

　　3） 工作动态

　　该栏目包括的内容有上级主管部门、本单位及辖区内的工作动态，旅游资讯等。

　　各城市在建设该功能模块时，须统一采用省旅游电子政务系统网站的信息发布系统，发布的工作动态在各城市政务网站和省局政务网站同时发布，实现数据对接。同时，省局发布的工作动态也在各城市政务网站体现。

　　4） 通知公告

　　该栏目须包括的内容有上级主管部门和本单位发布的公文、通知、公告等。

　　各城市在建设该功能模块时，须统一采用省旅游电子政务系统网站的信息发布系统，发布的通知公告在各城市政务网站和省局政务网站同时发布，实现数据对接。同时，省局发布的通知公告也在各城市政务网站体现。

　　5） 政策法规

　　该栏目必须包括的内容依照《12301旅游服务热线数据采集标准（试行）》（2008年1月）进行组织。

　　各城市在建设该功能模块时，须严格按照《12301旅游服务热线数据采集标准（试行）》（2008年1月）进行组织。同时，该信息内容须体现关联性，涉及上级主管部门发布的国家法规、部门规章、行业标准、条例等，直接链接至上级主管部门政务网站对应板块。

　　2、网上办公

　　各城市在建设该功能模块时，必须与省局保持统一，采用以下网络办公系统：

　　1） 政务网新闻发布系统

　　2） 旅游项目管理

　　3） 旅游资源数据库

　　4） 旅游区等级评定

　　5） 星级饭店管理

　　6） 导游网络管理系统

　　7） 人力资源管理

　　8） 旅行社申报系统

　　9） 旅行社业务年检系统

　　10） 旅行社出境游申报系统

　　11） 假日旅游预报系统

　　12） 旅游统计网上报送系统

　　13） 旅游预报系统

　　14） 旅游投诉统计

　　3、信息资料

　　各城市在建设该功能模块时，应与省局统一使用山东旅游资料库发布系统，如已建立了自己的资料库系统，必须提供与省局对应的数据接口，并定期上传数据，必须包含的内容项如下：

　　1） 领导讲话

　　2） 政策法规

　　3） 旅游统计

　　4） 旅游规划

　　5） 教育培训

　　6） 行业管理

　　7） 旅游投诉

　　8） 旅游信息

　　9） 旅游促销

　　10） 旅游商品

　　11） 旅游协会

　　12） 旅游专题

　　13） 媒体宣传

　　4、在线服务

　　该模块内容主要提供在线服务，解答公众提出的各种问题，实现政府部门与公众的在线交流功能。

　　各城市在建设该功能模块时，均须统一设置与上级主管部门网站在线服务模块的链接按钮。

　　旅游网站建设方案 篇2

　　一、方案简介

　　　"旅游业企业上网平台"的目标是网站业务型、网站功能型的综合体。网站业务型的范围是为旅游业企业用户快速上网、实用的基本网上服务；网站功能型的范围是为企业在网上提供有包括办公功能的.网上应用服务。

　　"旅游业企业上网平台"是针对旅游业用户及行业运营商建设ASP运营需要的网站商务平台。平台中集成了几乎全部的网站管理功能，包括代理商管理、用户管理、资源定义、服务定制、费率设定、经营策略管理等管理功能。将代理在线服务、应用服务整合、运营业务管理等功能集成于统一的平台系统中，使运营商能轻松地为旅游业企业客户在互联网上开展企业宣传、信息沟通提供了流水式、工厂化、低成本、高效率的解决之道。

　　二、方案内容

　　解决方案集成了几乎全部的ASP网站运营功能，将运营商综合在线业务管理系统、运营系统管理、代理商业务支持系统、预定式在线服务门户、各种应用等功能集成于统一的平台系统。

　　运营综合在线业务管理系统

　　网站运营商可以通过综合业务管理系统，对运营商在线服务门户网站的资源配置、服务定制、资费管理、商业策略、用户与代理商管理、订单处理、系统开通等功能进行全方位的统一调度与管理。使运营商能够在复杂的业务处理过程中对主要过程和业务对象进行清晰、流畅的控制和管理。

　　代理商业务支持系统

　　融入了业务供应链的概念，可对多级别的代理商进行管理，(www.fwsir.com)可对多级别的用户成员进行管理，体现了WITS以运营商为服务中心的设计理念。

　　代理商可借助运营商提供的业务管理系统，开展ASP服务的代理业务。代理商通过代理商后台业务管理系统，对运营商在线服务门户网站提供的资源、服务、费率进行浏览与查询；对自已发展的用户、用户所下的订单及自身的费用情况进行管理。

　　购物式在线服务门户

　　支持两种购物模式：用户通过代理商网站的服务订购；用户直接上运营商网站的服务订购。用户通过代理商网站的服务订购是一种BtoB型购物模式；用户直接上运营商网站的服务订购是一种BtoC型购物模式。购物式在线服务门户即运营商网站门户。包括：注册与登录、在线服务配置、在线服务购买等模块。

　　运营系统管理

　　实现包括平台系统数据库、空间、域名、站点的管理和监控；实现平台系统架构的分布部署；实现硬件及平台性能数据的定时采集和监控；实现硬件及平台性能采集数据定制化分析、度量和预警。为Asp运营商提供一个主要实现空间、域名、站点的半自动化管理、系统性能数据的定时自动采集、定制化性能度量、预警等功能的系统级管理平台。

　　自助网站系统

　　包括客户自助网站创建系统、客户网站等部分。旅游机构通过网站创建系统，即可实时地申请域名、进行即建、即览、即得式的网站部署、架构调整、模板修改、栏目管理、内容发布、文件管理、状态监测，并可选配在线交流、论坛等可定制服务。即便粗通计算机的用户或多级机构也能迅速在线完成网站的自助申请、建立和维护。

　　在线系统

　　旅游企业对消费者之间的在线生意模式，电子商务具有先进完备的网上购物功能和强大的后台管理功能，商家可以利用网店迅速地建起具有个性店面、互动销售、商品管理、销售统计、订单跟踪、会员管理、厂商管理、策略管理、网上支付等功能的在线业务平台。可以满足多种旅游产品的推广和销售。

　　企业邮件系统

　　是旅游企业独立使用的电子邮局系统。当需要对自身所有邮件信箱进行统一收发、集中备份等管理时，可考虑建立一个电子邮局。可任意分割空间，把多个信箱分配给员工。使用"集团信箱"客户不需额外购买硬件或软件，不需配备高级系统管理人员。所有的应用服务都由集群管理部门为客户提供支持服务。

　　旅行社信息发布系统

　　主要完成旅行社会员的产品信息发布，以提供给其他同行会员、酒店会员和公众查询信息，提高服务质量和效率。旅行社的信息主要包括旅游线路发布、地接旅游线路报价、地接单项服务报价的信息。为了给旅客提供更加经济便利的地接信息，特地将地接信息单独分开，提供地接单项服务的信息。

　　酒店信息发布系统

　　酒店信息系统是面向面向游客和旅行团介绍本酒店的各项服务信息及服务报价及服务特色的模块，主要分三个方面，酒店信息发布，酒店信息维护，酒店信息检索。

　　消息发布系统

　　产品/供求信息发布的一种重要渠道，将信息直接推送会员信箱中。在每周发布的各种产品/供求信息中，精选部分经过包装加工制作成周报性质的电子刊物。

　　三、方案特点

　　统一客户门户体系

　　复合型系统操作平台

　　多站协同的架构设计

　　灵活的代理业务系统

　　统一的多级用户管理

　　灵活的角色控制

　　强大的安全机制

　　集中式的系统管理

　　强壮的后台支持体系

　　旅游行业酒店预订系统解决方案是旅游企业对全国、跨国的用户、代理商、分销点、业务员进行全方位的业务促进、支持，可以迅速地实现的对会员、会员卡、酒店房源、票务、价格、折扣、收费、销售政策进行灵活、统一的管理。

　　功能包括：为企业提供客户或会员信息管理、交易信息管理、会员卡发行管理、消费积分管理、投诉与反馈、往来结算、业绩奖惩、传真集成、短信息集成等，满足企业销售自动化、客户资源管理、挖掘销售机会的需要。

Tourism website construction scheme

In order to ensure that work or events are carried out in an orderly manner, it is often necessary to make plans in advance. Plans are a type of planning document. What better way to write a solution? The following is a small series of tourism website construction plan, for your reference, I hope to help friends in need.

Tourism website construction scheme

In the construction of tourism e-government network and tourism information network, each city must follow the two principles of unified standards and unique characteristics. The unified standard means that each city, each district and county in the information organization way, the information expression form, the information description standard, the website fixed function module and the website database mode and other aspects of the website and the provincial bureau website to keep unified. The principle of each characteristic is that the tourism website of each city and each district and county can be different in terms of website construction style, column setting, column naming and page expression form according to the specific situation of each city and each district and county.

The specific construction plan is as follows:

I. Objectives, functions and information organization of the website

E-government network

(I) Construction objectives

The tourism e-government website mainly serves the employees of tourism management departments and tourism enterprises. Tourism management department can release all kinds of official documents, notices, announcements, notices, major events and other information from the website; Through the website for online office, document transmission and other information exchange. Tourism enterprises can find relevant policies, notices, measures, literature and statistical data; Online declaration; Inquire the integrity information of other tourism enterprises; Understand the procedures; Online consultation questions; Online complaints, etc. The construction objectives of the government affairs network include:

1. Electronic supervision: through the construction of the tourism e-government website, the process of tourism administrative office affairs will be open to the society, so that the public can quickly understand the composition, functions and regulations of the management agency, the policies and regulations, increase the transparency of handling affairs, and consciously accept the supervision of the public.

2, information electronization: open the activities of government departments, materials, files, data and other information, the public can easily access the above information, at the same time can make the work of tourism administrative departments subject to public supervision.

3, communication electronic: on the Internet to establish a bridge between the government and the public communication, and provide convenience for the public and government departments to deal with, the public can directly from the Internet to exercise the right to democratic supervision of the government.

4, office electronic: office is the government online access to the Internet a very important content, through the office electronically, not only greatly enhance the exchange of information between supervisor tourism administrative departments, improve work efficiency, also convenient for the public liaison with government departments, and also has the vital significance to the government image.

(2) Construction principles

The construction of tourism websites in cities should adhere to the principles of government-led, overall planning, government-enterprise linkage, resource sharing and orderly management, put an end to information islands and repeated investment and construction, and ensure the interconnection and resource sharing of tourism information service system. The tourism e-government website will further promote the openness of tourism government affairs, promote online business management, strengthen the service functions of various departments, strengthen information exchange and interaction of various cities, and improve administrative efficiency.

3. Organization and presentation of information

Tourism e-government websites should organize information according to the industry characteristics of tourism management departments, and make it clear, simple and easy to understand, so that users can quickly find relevant industry information. The content mainly focuses on providing industry internal services and public services.

The expression form of tourism e-government website is mainly static page, which is auxiliary to the dynamic expression function of database such as online office, dynamic news and online consultation.

(IV) Functional requirements

Each city's tourism e-government website must have five parts: government affairs open, online office, information materials, online services, and other information. Each city can name the columns involved in the functional modules according to the actual situation. In addition to the above five parts, other functional modules can be different according to the actual situation of each city.

The structure diagram of the required functional modules is as follows:

Module function description that each city tourism e-government website must have:

1. Openness of government affairs

In the construction of this functional module, each city must set the following fixed columns:

1) Institutional functions

The column must include the contents of the organization, organization functions, leadership and so on. Other contents can be different according to the actual situation of each city.

Each city in the construction of this functional module, in addition to the establishment of the unit and the institutional Settings within the jurisdiction, there must be a link entrance of the higher competent departments and other municipal tourism management departments.

2) Guidelines

The contents that must be included in this column include the business service handling procedure guide provided by each business office (section) for tourism enterprises and tourists.

When each city constructs this functional module, in addition to reflecting the service guide provided by the unit, it must have the link entrance of the corresponding module of the superior competent department.

3) Work dynamics

This column includes the work dynamics, travel information and so on of the superior department, the unit and the area under its jurisdiction.

In the construction of this functional module, each city should adopt the information release system of the provincial tourism e-government system website, and publish the work dynamic in each city government website and the provincial bureau government website at the same time, to achieve data docking. At the same time, the work of the provincial bureau is also published in the city government website.

4) Notice and announcement

The column shall include official documents, notices and announcements issued by superior competent departments and the unit.

Each city in the construction of this functional module, must be unified use of provincial tourism e-government system website information release system, published notices and announcements in each city government website and provincial bureau government website at the same time, to achieve data docking. At the same time, the provincial bureau issued a notice in the city government website.

5) Policies and regulations

The contents that must be included in this column are organized in accordance with the data Collection Standard for 12301 Tourist Service Hotline (Trial) (January 2008).

Each city in the construction of this functional module, shall be strictly in accordance with the "12301 Tourism Service hotline Data Collection Standard (Trial)" (January 2008) for organization. At the same time, the information content should reflect the relevance, involving the national laws and regulations, departmental rules, industry standards, regulations and so on issued by the superior competent authority, and directly link to the corresponding section of the government affairs website of the superior competent authority.

2, online office

In the construction of this functional module, each city must be unified with the provincial bureau and adopt the following network office system:

1) Government affairs website news release system

2) Tourism project management

3) Tourism resource database

4) Tourist area rating

5) Star hotel management

6) Guide network management system

7) Human resource management

8) Travel agency declaration system

9) Annual inspection system of travel agency business

10) Declaration system for outbound travel of travel agencies

11) Holiday travel forecast system

12) Tourism statistics online reporting system

13) Tourism forecasting system

14) Tourism complaint statistics

3. Information

When constructing this function module, each city should use shandong tourism database release system in unity with the provincial bureau. If it has established its own database system, it must provide the corresponding data interface with the provincial bureau and upload data regularly, which must include the following items:

1) Leader's speech

2) Policies and regulations

3) Tourism statistics

4) Tourism planning

5) Education and training

6) Industry management

7) Travel complaints

8) Tourist information

9) Travel promotion

10) Tourist goods

11) Tourist Association

12) Travel features

13) Media promotion

4. Online services

This module mainly provides online services, answers all kinds of questions raised by the public, and realizes the online communication function between government departments and the public.

When constructing this functional module, each city shall set up the link button of the online service module on the website of the higher competent department uniformly.

Tourism website construction scheme 2

I. Brief introduction of the scheme

The goal of "tourism enterprise Internet platform" is a combination of website business and website function. The scope of the website business is the basic online services for the tourism enterprise users to access the Internet quickly and effectively. The functional scope of the website is for enterprises to provide online including office functions. Online application services.

"Tourism enterprise Internet platform" is a website business platform for tourism users and industry operators to build ASP operation needs. The platform integrates almost all website management functions, including agent management, user management, resource definition, service customization, rate setting, business strategy management and other management functions. The agent online service, application service integration, operation business management and other functions are integrated into a unified platform system, so that operators can easily carry out corporate publicity and information communication for tourism enterprise customers on the Internet to provide a streamlined, factory, low-cost, efficient solution.

Ii. Program content

The solution integrates almost all ASP website operation functions, integrating operators' integrated online business management system, operation system management, agent business support system, scheduled online service portal, various applications and other functions into a unified platform system.

Operate integrated online business management system

Website operators can use the integrated business management system to comprehensively schedule and manage the functions of online service portals such as resource allocation, service customization, fee management, business strategy, user and agent management, order processing and system opening. This enables operators to clearly and smoothly control and manage major processes and business objects in complex business processes.

Agent business support system

Integrated with the concept of a business supply chain, multiple levels of agents can be managed, and (www.fwsir.com) multiple levels of user members, reflecting WITS 'operator-centric design philosophy.

Agents can use the service management system provided by carriers to carry out the agency business of ASP services. Agents browse and query the resources, services and rates provided by operators' online service portals through agents' background business management system; Manage the development of users, orders placed by users and their own expenses.

Shopping online service portal

Two shopping modes are supported: users order through the service of the agent's website; Users directly order services on the operator's website. It is a BtoB shopping mode that users order through the service of agent website. It is a BTOC-type shopping mode for users to order services directly on operators' websites. The shopping online service portal is the operator website portal. Including: registration and login, online service configuration, online service purchase and other modules.

Operation System Management

The realization includes the platform system database, space, domain name, site management and monitoring; Realize distributed deployment of platform system architecture; Implement the periodic collection and monitoring of hardware and platform performance data; Implement hardware and platform performance data customized analysis, measurement and early warning. It provides a system level management platform for Asp operators to realize semi-automatic management of space, domain name, site, automatic collection of system performance data, customized performance measurement, early warning and other functions.

Self-service website system

Including customer self-help website creation system, customer website and other parts. Through the website creation system, tourism organizations can apply for domain names in real time, carry out the website deployment, structure adjustment, template modification, column management, content release, file management, status monitoring, and optional online communication, forum and other customized services. Even sophisticated computer users or multilevel organizations can quickly complete online self-service application, establishment and maintenance of the site.

The online system

Tourism enterprises to consumers between online business mode, e-commerce has advanced complete online shopping and powerful background management functions, businesses can take advantage of the online store quickly built with personality storefront, interactive marketing, product management, sales statistics, order tracking, member management, vendor management, strategy management, online payment functions such as online business platform. Can meet a variety of tourism products promotion and sales.

Enterprise Mail System

It is an electronic post office system independently used by tourism enterprises. If you need to manage all mail boxes in a unified manner, such as sending and receiving, and centralized backup, you can set up an electronic post office. Can be arbitrarily divided space, multiple mailboxes allocated to employees. Group mailbox customers do not need to purchase additional hardware or software, and do not need to employ senior system administrators. All application services are supported by the cluster management department for customers.

Travel agency information release system

Mainly complete the release of travel agency members' product information, in order to provide other peers, hotel members and the public to inquire information, improve service quality and efficiency. The information of the travel agency mainly includes the information of the tour line release, the quotation of the tour line and the quotation of the single service. In order to provide more economical and convenient ground pick-up information for passengers, the ground pick-up information is specially separated and the information of single ground pick-up service is provided.

Hotel information release system

The hotel information system is a module for tourists and tour groups to introduce the hotel's various service information and service quotation and service characteristics, mainly divided into three aspects, hotel information release, hotel information maintenance, hotel information retrieval.

Message publishing system

An important channel for the release of product/supply and demand information, which will be directly pushed to the mailbox of members. In the weekly release of various products/supply and demand information, selected part of the packaging processing into a weekly electronic journal.

Iii. Program features

Unified customer portal system

Compound system operation platform

Multi-station collaborative architecture design

Flexible proxy business system

Unified multi-level user management

Flexible character control

Strong security mechanism

Centralized system management

Strong back office support system

Tourism industry, hotel reservation system solution is tourism enterprises of national and international users, agents, distribution, the salesman for a full range of business promotion, support, and can quickly achieve the membership, the membership card, ticketing, hotel availability, price, discount, charge, flexible sales policy, unified management.

Functions include: provide enterprises with customer or member information management, transaction information management, membership card issuance management, consumption points management, complaints and feedback, settlement, performance rewards and punishment, fax integration, short message integration, etc., to meet the needs of enterprise sales automation, customer resource management, mining sales opportunities.